YOUTUBE: Verizon commercial shows what little girls hear when sh - WRBL

YOUTUBE: Verizon commercial shows what little girls hear when she’s told she’s pretty

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(WJHL) -

Verizon hopes a new commercial will inspire adults to watch their dialogue around little girls and encourage them to embrace science and technology.

The message behind the commercial: “Our words can have a huge impact. Isn't it time we told her she’s pretty brilliant, too?”

According to the National Science Foundation, 66% of 4th grade girls say they like science and math, but only 18% of all college engineering majors are women.

Verizon says it is working with MAKERS to encourage more girls to get involved in high-tech fields. Currently 25% of the countRy’s science, technology, engineering and math jobs are held by women.

“Encourage her love of science and technology and inspire her to change the world." says Reshma Saujani, Founder of Girls Who Code.

The commercials highlights some things or dialogue that may push a girl away from pursuing a career in science and technology.

If you are viewing this on a mobile device, click on the link to watch the clip: https://www.youtube.com/watch?v=XP3cyRRAfX0 

Copyright 2014 WJHL. All rights reserved.

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