The Hallmark Channel is reaching out to the people of Beauregard to bring them a little bit of Christmas joy this holiday season.
On March 3, 2019, the town was devastated by an EF-4 tornado that ripped through the community leaving a miles long path of destruction and claiming the lives of 23 people.
According to Dr. David Dismukes, Public Affairs Director for Providence Baptist Church, the Hallmark Channel will be paying for the construction of 3 houses for families who lost their homes in the tornado. Fifteen houses have already been built through the funding and efforts of The Fuller Center. With the 3 additional homes being funded by Hallmark, the total of rebuilt homes is now at 18.
Hallmark will also be hosting a celebration for around 400 people who were impacted by the deadly storm. This includes families who lost loves ones and homes, first responders who worked tirelessly to save storm victims, and other volunteers who helped with recovery efforts.
Dr. Dismukes says the public is invited to a tree lighting, while other festivities are limited to the victims’ families and community members. A 26 foot artificial tree is expected to arrive in Beauregard this week.
According to a spokesperson for the Hallmark, the initiative is part of Hallmark’s “Hometown Christmas” which aims to bring the best of the holiday season to communities who need it most.
